AWS for M&E Blog

Transform content compliance from a bottleneck to a competitive advantage. Learn how media organizations can reduce content review time using Amazon Bedrock, and Amazon Nova foundation models. Automate the analysis of content across multiple rating systems while maintaining accuracy and reducing costs. Introduction Every minute counts in today’s competitive streaming landscape. As content libraries expand […]

The Media and Entertainment industry is undergoing unprecedented transformation, with the volume and complexity of content continuing to grow at a rapid pace. To stay competitive, broadcasters and publishers must find innovative solutions to optimize their media workflows from ingest to delivery. Recognizing this challenge, Nomalab, a leading cloud-based media management platform available on the […]

At NAB 2025 (April 6-9, 2025), Amazon Web Services (AWS) is launching new guidance and tools for cloud-native fast-turnaround media workflows as part of the Cloud-native Agile Production (CNAP) program. The CNAP program is a collaboration project between AWS, the BBC, Sky and AWS Partners. CNAP is based on BBC Research & Development’s (BBC R&D) […]

As live cloud production (LCP) workloads gain more momentum, customers want to deploy, integrate, and scale their systems more easily while gaining workflow observability. This includes gaining insights into the infrastructure, exposing meaningful application metrics, and monitoring their media assets in the cloud with comparable operational familiarity to their on-premises deployments. To help partners and […]

At NAB 2025, April 5-9 in Las Vegas, NV, Amazon Web Services (AWS) will present four integrated demonstrations focused on audio innovation that feature AWS Cloud services and AWS Partner solutions. These demonstrations bring together complete audio workflows including podcast and radio programming creation, content analysis and summarization, metadata creation and tagging, and live transcription […]

The most watched sporting event in the United States, the annual National Football League (NFL) championship game is a high stakes broadcast with little room for error. So, when Fox Corporation’s ad-supported streaming service, Tubi, started planning to simulcast FOX’s Super Bowl LIX broadcast, the company immediately focused on preparing its infrastructure to support unprecedented […]

Thousands of media and entertainment (M&E) visionaries, technologists, and storytellers will soon gather in Las Vegas for the annual NAB Show from April 5-9, 2025. Amazon Web Services (AWS) will put attendees in the driver’s seat with immersive demos and thoughtful insights shaping the future of the industry, from generative AI to live cloud production. […]

This blog is co-authored by Jakub Abramczyk, Data Scientist, Sebastian Boruch, ChurnIQ Product Manager, and Kirstin White, Growth Marketing Manager from Cleeng. In the competitive direct-to-consumer (D2C) streaming market, understanding subscriber behavior is essential for increasing engagement, optimizing content, and reducing customer churn. According to Forbes, acquiring new customers costs 5-7 times more than retaining […]

For many, cooking alongside Gordon Ramsay or writing with Shonda Rhimes may seem like pure fantasy, but streaming platform MasterClass makes these experiences a reality. The streaming platform offers more than 200 classes, delivered by the world’s best instructors. With video at the core of the MasterClass experience, the company looked to Amazon Web Services […]

This blog was co-authored by David Provan, Principal Architect, and Trey Pezzetti, Product Manager, PGA TOUR. Professional golf presents unique broadcasting challenges with tournaments featuring up to 144 players, competing across 100-150 acres, with 18 holes representing 18 fields of play. Over multiple days this can total over 10,000 shots captured daily. These challenges become […]